Connectivity – Marketing & Media Agency

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Offices: Tampa Bay - Orlando

TB: 727.538.7774   Orl: 407.377.6349

Facts About Facebook

May 15, 2010

How many businesses or groups have you become a “fan” of on facebook? Have you voted on things or entered contests? Do you read updates from your most frequented businesses, your favorite restaurants or celebrities you’re secretly stalking (ok not really) ? Check out this video on YouTube-Socialnomics.

The original posting had almost 2 million views, and this update has already had over 208,000 hits since its posting on May 5th! The clip is based on the book Socialnomicsby Eric Qualman. The facts in here are kind of unbelievable! Like, social media is the #1 activity on the web (that’s a lot of other activities to beat out!) and if facebook were a country, it would be the 3rd largest, beaten out only by China and India (yes, larger than the US!).  To put it in a modern context, ipods took 3 years to reach 50 million users, while facebook reached over 200 million in less than ONE year!  And the largest growing facebook population is females, age 55-65?  So I’m not the only one persuading my mom to join…

The power of social media is phenomenal, and the potential it has to grow anything, whether it’s a business, a relationship or a reputation, is getting exponentially larger as you read this.  But the possiblity of growth is countered by the power of a negative comment or a bad review. I will admit, I’m on my iphone all the time checking facebook updates…So, if I’m heading out to dinner and my friend updates (or tweets) from my favorite restaurant, that she’s been waiting an hour for a table, or even that they’re out of grouper tonight, I’m heading somewhere else – done!

Socialnomics stresses that “social media isn’t a fad, it’s a fundamental shift in the way we communicate”.  Think about how you spend YOUR day, what your kids are talking about, and now even how your parents find out what you’ve been up to-it’s true! What a cool way to share and make the world a smaller place! Are you ready?

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Client Testimonials

Massey Cadillac

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“In the automotive business, we get called on by a lot of agencies trying to get our business. Connectivity offered a different approach and have far exceeded our expectations in connecting our traditional and non-traditional marketing.”

- Bill Hull, General Manager Massey Cadillac

Gold and Diamond Source

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“We had been doing our media buying in-house for years, but were impressed with the approach taken by Connectivity. Our business is up over 50% since they began to leverage our media. We now use them for all of our media and marketing needs.”

-  Steve Weintraub, Owner Gold and Diamond Source

WWE

“We knew the team at Connectivity would bring the right mix of promotions and strategic partnerships to the table for World Wrestling Entertainment in each market we gave them a shot at. We couldn't be happier to be connected to Connectivity!”

-  Joe Pelkofski, Director of WWE Live Events

KEL

 

“With media budgets in the millions, we needed to select an agency that treated every dollar as if it was their own. Connectivity has exceded our expectations at every turn - which isn't easy to do!”

- Matt Englett, Managing Partner at KEL Attorneys

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Tampa Bay:

727.538.7774

Orlando:

407.377.6349

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